On a mission to make solar power more accessible, Best Pick Energy needed a digital identity that reflected trust, innovation, and simplicity. Their Instagram profile lacked structure, consistency, and a clear message resulting in poor visibility and weak engagement.
We partnered with their marketing team to build a brand-forward content plan, implement performance-driven strategies, and turn Instagram into a lead-generating engine. From Reels to carousels to customer education, every post was built to perform and inform.
1.1K
New Followers
1%
Avg. Engagement Rate
32
Days Timeline
On a mission to make solar power more accessible, Best Pick Energy needed a digital identity that reflected trust, innovation, and simplicity. Their Instagram profile lacked structure, consistency, and a clear message resulting in poor visibility and weak engagement.
We partnered with their marketing team to build a brand-forward content plan, implement performance-driven strategies, and turn Instagram into a lead-generating engine. From Reels to carousels to customer education, every post was built to perform and inform.
From Content Chaos to Community-Driven Growth
Phase 1 :
Profile Audit & Brand Refresh
Bio optimization, brand tone guidelines, content pillars creation.
Phase 2 :
Content Calendar + Visual Strategy
Carousel posts, Reels, informative storytelling, and UGC campaigns.